Tuesday 22 August 2017

Affiliate marketing is a Game of three pillar!!!

I remember the day when I joined this company, Apps Discover and everyone was busy dealing with affiliate marketing facts and figures. Initially, I thought, as I am a newbie in this company I have to nail down what exactly the team affiliate marketing means. So, I googled it and eventually, I didn’t get a clear vision of it. I hope, most of the people who are associated with affiliate marketing business find themselves into deep waters of affiliate marketing and feel super lost. You probably find popping everywhere that “are you the direct advertiser?” or “Are you a publisher with high traffic?” Therefore, I decide to pen down about what is the relationship status between them, whether it is complicated or not!!! And what is our role among them?



















The whole game of affiliate marketing is about team playing of three members


1. Advertisers
2. Publishers 

Now, for few of us, this is very confusing exactly who is what? That means it almost the same like the airport in which you have arrived and get totally confused that whether it is departure or arrival. If you are the person who is supposed to be in departure and you have arrived in arrival then, you know what is going to happen? Yes, you are gonna miss the flight. Similarly, it is important to have clear comprehensive idea about who is publisher and advertiser and their restive roles

Player one- Advertisers


Advertisers are simply the persons who want to sell its products. They are like dealers who will pay you for redirecting sales in their way. The advertisers offer products like CPA subscription, CPI app or sales deals or CPI game offers and depend on others to promote these for them. They always crave for those users who will acquire their products, and thus they rely upon publishers to organise the ads fetch high-quality traffic to their offers. As there is real trust issue, these two players always apply conjectural theory on each other to deal with it. 

Player two- publishers


Now come to another player named publishers are those one who represents their website, blog or newsletters. They normally select the procedure to promote an advertiser and send recommendations to the advertiser. That means, publisher is one who getting paid. In short publishers who provides traffic and are responsible for ads. Their role is connecting product of the advertisers with the end user. They are accountable for ad promotions and always crave for catchy offers, and rely on the advertiser to render the best in the market in order to get high monetization compensation for their high traffic. Therefore, you may notice that media buyer who buys traffic on webmasters or ad networks and they also have collections of organic traffic from social marketers or from their websites. 

Now here we- Appsdiscover arrives


Now the question is if the business between publishers and advertisers is sorted, what is the need the need of company like app discover? 
So, the answer will be 

We create a bridge between them. Now here we entire in the game!!!That means we play the role of intermediator. But is there any need of that kind of companies? 

So, I tell you yes and why


Advertiser’s job is to search for publishers who have high traffic, but they cannot accomplish theirs by their own, they cannot manage the vast world of publishers, so they outsource their job to us. They want to drive their traffic to their best offers to get clicked but they for them it is not equally possible to research about single advertisers on the market. So, here they both come to one person, they come to the affiliate, the one represents advertiser with publisher’s website, blogs or newsletter and the ones go to publishers with an affiliate program to promote. Thus they choose ad networks like Appsdiscover. 

Here is the flow chart through which you will be able to comprehend this game more clearly. 

This is how everyone can concentrate on their main venture to deliver high performance through the game of Affiliate marketing.

For all mobile app monetization solutions and affiliate marketing contact - Apps Discover technologies - a premium ad network, based out in India.

ContactNo:+91-124-4007787 & Email: info@appsdiscover.com

Wednesday 2 August 2017

Benefits of Affiliate Networks

Affiliate networks are platforms that enables advertisers selling products or services to join with webmasters who want to earn profits promoting these products or services. An affiliate network is the bridge between the advertiser and the webmaster, providing attractive benefits to both the parties. This article will help you understand the benefits of Affiliate Networks to webmasters and advertisers. 



   

How Bloggers and Webmasters Benefit from Affiliate Networks  


Bloggers and webmasters who register to join some of the best affiliate networks benefit from a considerable number of advantages that should not skip your eyes:  

1. With best affiliate networks, bloggers and webmasters(publishers) will find a wide variety of affiliate programs dealing with a wide range of products to promote. With this, they get to choose the best suited products for their audience. For example, if a webmaster has a website related to travel and tourism, it makes sense for them to promote products related to travel like cameras, suitcases, bag packs, hotel stays and travel packages. 

2. They can easily compare their percentage of commissions across various affiliate programs.  

3. You get an opportunity to participate in different affiliate programs at the same time and therefore have multiple sources of income.  

4. There are no issues related to payments since the person who will pay you is not a company but an affiliate network.  

The only drawback we can find is that the final approval is required from some affiliate programs. You may be rejected for these programs if your site does not meet all of their requirements.   

How Companies Benefit from Affiliate Networks  


Companies that register in some of the best affiliate networks to promote their products enjoy several advantages that can boost their revenues to a great height.  

1.The major advantage is that you can get in touch with thousands of potential affiliates who will promote your products.  

2. Running on a CPA (cost per action) advertising system means the company only pays when the desired action is made. In addition, affiliate networks need not to deal with each and every publisher, all they need to do is handle payments to the affiliates

3. Affiliate networks are an excellent way for new businesses to expand their marketing,   branding and online businesses, and make their products known nationally or internationally.  

For companies, the only drawback is the initial fees that companies have to pay for entering into an affiliate network. But, when compared to the time and cost it would have taken otherwise, to implement a system of in-house affiliates, this solution is definitely a great advantage. With the customer care services provided by all the affiliate networks, you always get assistance and all the investment done by your company is simply justified. 
  
For all mobile app monetization solutions and affiliate marketing contact - Apps Discover technologies - a premium ad network, based out in India.  

ContactNo:+91-124-4007787 & Email: info@appsdiscover.com