Affiliate marketing is a Game of three pillar!!!

I remember the day when I joined this company, Apps Discover and everyone was busy dealing with affiliate marketing facts and figures. Initially, I thought, as I am a newbie in this company I have to nail down what exactly the team affiliate marketing means. So, I googled it and eventually, I didn’t get a clear vision of it. I hope, most of the people who are associated with affiliate marketing business find themselves into deep waters of affiliate marketing and feel super lost. You probably find popping everywhere that “are you the direct advertiser?” or “Are you a publisher with high traffic?” Therefore, I decide to pen down about what is the relationship status between them, whether it is complicated or not!!! And what is our role among them?

The whole game of affiliate marketing is about team playing of three members

1. Advertisers

2. Publishers 

Now, for few of us, this is very confusing exactly who is what? That means it almost the same like the airport in which you have arrived and get totally confused that whether it is departure or arrival. If you are the person who is supposed to be in departure and you have arrived in arrival then, you know what is going to happen? Yes, you are gonna miss the flight. Similarly, it is important to have clear comprehensive idea about who is publisher and advertiser and their restive roles

Player one- Advertisers

Advertisers are simply the persons who want to sell its products. They are like dealers who will pay you for redirecting sales in their way. The advertisers offer products like CPA subscription, CPI app or sales deals or CPI game offers and depend on others to promote these for them. They always crave for those users who will acquire their products, and thus they rely upon publishers to organise the ads fetch high-quality traffic to their offers. As there is real trust issue, these two players always apply conjectural theory on each other to deal with it. 

Player two- publishers

Now come to another player named publishers are those one who represents their website, blog or newsletters. They normally select the procedure to promote an advertiser and send recommendations to the advertiser. That means, publisher is one who getting paid. In short publishers who provides traffic and are responsible for ads. Their role is connecting product of the advertisers with the end user. They are accountable for ad promotions and always crave for catchy offers, and rely on the advertiser to render the best in the market in order to get high monetization compensation for their high traffic. Therefore, you may notice that media buyer who buys traffic on webmasters or ad networks and they also have collections of organic traffic from social marketers or from their websites. 

Now here we- Appsdiscover arrives

Now the question is if the business between publishers and advertisers is sorted, what is the need the need of company like app discover? 

So, the answer will be 

We create a bridge between them. Now here we entire in the game!!!That means we play the role of intermediator. But is there any need of that kind of companies? 

So, I tell you yes and why

Advertiser’s job is to search for publishers who have high traffic, but they cannot accomplish theirs by their own, they cannot manage the vast world of publishers, so they outsource their job to us. They want to drive their traffic to their best offers to get clicked but they for them it is not equally possible to research about single advertisers on the market. So, here they both come to one person, they come to the affiliate, the one represents advertiser with publisher’s website, blogs or newsletter and the ones go to publishers with an affiliate program to promote. Thus they choose ad networks like Appsdiscover. 

Here is the flow chart through which you will be able to comprehend this game more clearly. 

This is how everyone can concentrate on their main venture to deliver high performance through the game of Affiliate marketing.

For all mobile app monetization solutions and affiliate marketing contact - Apps Discover technologies - a premium ad network, based out in India.

ContactNo:+91-124-4007787 & Email: info@appsdiscover.com